- Frank Murphy, President, CEO & Chairman of the Board of Directors
- Paul D. Taylor, M.D., Chief Medical Information Officer
- Kirk Elder, Chief Technology Officer
- Mason Beard, VP, Product Development
- Leo Cooper, VP, Sales & Marketing
- Lance Seach, VP, Business Development
- Cindy Kellogg, Controller
Frank Murphy
President, CEO & Chairman of the Board of Directors
Frank Murphy was appointed president, CEO, and Chairman of the Board of Directors of WellCentive, Inc. in June 2011. In that role he is responsible for the strategic vision, sales and marketing, operations, and overall execution for the company. He comes to the company with nearly 30 years of healthcare IT experience.
Prior to joining WellCentive, Murphy served as president and chief executive officer of Perimeter Health Advisors, LLC, a boutique M&A advisory firm. From 2004 to 2008, he served as president and CEO of HealthPort Technologies, a healthcare software and technology enabled services firm. Prior to that, he served as president of the Physician Services Division at Per-Se Technologies, Inc., a publicly traded business management outsourcing company and the largest physician revenue cycle services provider in the U.S. Per-Se was acquired by McKesson (NYSE:MCK) in 2007.
Earlier in his career, Murphy spent many years at Hospital Corp. of America (HCA), where he began his extensive and prestigious healthcare career. At HCA, he was president and chief executive officer of two regional medical centers and a three hospital healthcare system operating under the company’s umbrella.
Murphy currently serves on the Board of Directors of MedData, one of the nation’s leading providers of revenue cycle services for hospital-based physicians.
Mr. Murphy attended Duke University in Durham, N.C., where he received his undergraduate degree, and his MHA from the Fuqua School of Business
Paul D. Taylor, M.D.
Chief Medical Information Officer
Dr. Taylor is a co-founder of WellCentive and a practicing internal medicine physician, with experience building and implementing clinical quality improvement systems of care at the physician practice, physician organization, and regional levels.
Dr. Taylor is an established expert in clinical quality improvement. He is the current chair of the Clinical Integration and Oversight Committee for the Lakeshore Health Network physician organization, a leader in Michigan for clinical quality improvement programs, which is consistently ranked in the state’s top three physician organizations. He has served on the Executive Committee and Finance and Operations Committee for the Primary Care Network for Trinity Health – Mercy Health Partners, as well as a quality improvement workgroup for a regional Robert Wood Johnson Foundation-funded health information exchange project.
Dr. Taylor graduated from the University of Michigan Medical School, and completed his residency training at the University of Michigan Hospitals. He is Board Certified in Internal Medicine.
Kirk Elder
Chief Technology Officer
Kirk Elder is a 15-year veteran of Internet business models and technologies, and his goals are to apply these experiences to create revolutionary EHR-based population health analytics solutions for WellCentive.
Previously, Mr. Elder held senior management and architecture positions at healthcare abstraction and analytics firms, as well as industry-leading SaaS medical record documentation solutions. He has deep experience in the development of innovative clinical analytics, dictation, speech recognition, natural language processing, BPM, and B2B Solutions. He is an expert in technology life-cycle management, product to market initiatives, and agile and open source engineering techniques.
Mr. Elder holds a B.S. in Physics with a certificate in Mathematics from Georgia Institute of Technology. During his education, he worked in experimental non-linear dynamics, chaos theory, and quantum mechanics.
Mason Beard
VP, Product Development
Mr. Beard is a co-founder of WellCentive, with experience designing and implementing flagship medical software systems.
Previously, he was a clinical application designer for Patient Care Technologies, a MEDITECH company (one of the oldest software companies in the U.S.), where he developed a rules-based, task-oriented healthcare application for optimizing workflow in the home care setting. This industry-leading product helped MEDITECH retain clients and capture more of its target market.
He designed WellCentive’s software application suite and is currently responsible for R & D, product strategy and future product design.
Mr. Beard earned a B.S. in Occupational Therapy from Concordia University, Wisconsin and an M.A. in Health Studies/Health Promotion from the University of Alabama.
Leo Cooper
VP, Sales & Marketing
Mr. Cooper is responsible for managing Sales, Marketing, and Strategic Partnerships for WellCentive. He has an extensive background in Healthcare Information Technologies, including EMR and Document Management solutions, as well as Clinical Documentation and Services Outsourcing.
Mr. Cooper is also experienced in building national sales organizations and developing partnerships within the Healthcare industry. Most recently, he was Vice President of Sales for Cymetrix; prior to that, he was EVP of Sales and Marketing for Transcend Services. He has a B.B.A. in Marketing from the University of Georgia.
Lance Seach
VP, Business Development
Lance Seach is a 25-year veteran with extensive experience in business development and channel partnership relationships. His primary role at Wellcentive is creating meaningful partnerships that achieve the company’s financial and strategic outcomes. He is responsible for developing, implementing and managing national channel partners — from contracting to general availability to self-sufficiency for white-labeled resale.
Previously, Mr. Seach was Vice President of Business Development for RemitDATA, a Noro-Moseley portfolio company, where he managed strategic partnerships with top-tier HIT companies serving the ambulatory, RCM, and hospital markets. He engineered and directed strategic product management, software development/integration, marketing, sales, customer support and end-user contracting to ensure success.
Mr. Seach holds a B.A. in Economics and Marketing from the University of Texas in Austin, Texas. He was a football letterman with the Texas Longhorns and now resides in Austin, Texas with his family.
Cindy Kellogg
Controller
Ms. Kellogg is responsible for all financial reporting functions, as well as treasury services and all other areas of finance for WellCentive. Cindy is a Certified Public Accountant with 25 years of experience in accounting and finance, with over 14 of those years in various senior management level positions. Prior to joining WellCentive, Ms. Kellogg served as Vice President of Financial Operations for HealthPort (Alpharetta, GA), Controller for C. H. Guenther & Sons, Inc. (San Antonio, TX) and as Assistant U.S. Controller for Cemex, U.S.A. (Houston, TX).
